Your privacy and privacy of your lists are critically important to us. At DEMOGRAFY LLC ("we", "us", "our", "Demografy"), we have a few fundamental principles:
We don’t ask you for personal information unless we truly need it. For example we need your email address to sign up and authenticate you.
We don’t require you to provide PII (personal identifiable information) of contacts in your lists at all. This will be forever true for existing Services and features. Exceptions may include only future optional Services and features that may require more information about your contacts to provide more detailed demographics and/or psychographics.
We don’t share or resell your lists to third-parties except to comply with the law or protect our rights. Though they are anonymized anyway.
We don’t share your personal or business information with anyone except to comply with the law, develop our products, or protect our rights.
1. Website Visitors
Like most website operators, Demografy collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, the date and time of each visitor request, etc. Demografy’s purpose in collecting non-personally identifying information is to better understand how Demografy’s visitors use its website and to improve Services. From time to time, Demografy may release or share non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its website. Aggregated data doesn’t contain any reference to particular user (though such user can’t be personally identified anyway). Demografy also collects potentially personally-identifying information like Internet Protocol (IP) addresses. Demografy only discloses IP addresses under the same circumstances that it uses and discloses personally-identifying information as described below.
2. Gathering of Personally-Identifying Information
Certain visitors to Demografy’s websites choose to interact with Demografy in ways that require Demografy to gather personally-identifying information. The amount and type of information that Demografy gathers depends on the nature of the interaction. For example, we ask visitors who sign up to provide email address. Those who engage in transactions with Demografy – by purchasing paid Services, for example – may be asked to provide additional information, including as necessary the personal and financial information required to process those transactions. In each case, Demografy collects such information only insofar as is necessary or appropriate to fulfill the purpose of the visitor’s interaction with Demografy. Demografy does not disclose personally-identifying information other than as described below. And visitors can always refuse to supply personally-identifying information, with the caveat that it may prevent them from engaging in certain website-related activities and using Services that requires PII.
3. Uploaded lists’ privacy
Demografy uses it’s own patent pending technology that no longer requires to share personally-identifying information of people in your list in order to receive analytics and list segmentation/append services. As a result we don’t require personal identifiable information of contacts in your lists at all. Exceptions may include only future optional Services and features that may require more information about your contacts to provide more detailed demographics and/or psychographics. In this case Demografy does not disclose personally-identifying information other than as described below. Additionally, you may voluntarily disclose personally-identifying information of your lists by uploading it with your lists even if it’s not necessary. In this case Demografy does not disclose personally-identifying information other than as described below.
4. Aggregated Statistics
Demografy may collect statistics about the behavior of visitors to its websites or data in their lists. For instance, Demografy may monitor the most popular industries for a particular demographic group. Demografy may display this information publicly, use it internally or provide it to others. However, this information doesn’t allow to identify person or business and Demografy does not disclose personally-identifying information other than as described below.
5. Information We Collect from Other Sources
With your authorization, we may also obtain information about you from other sources. For example, if you sign up or log into your Demografy.com account through a social media service (like Facebook), we will receive information from that social media service (such as your username, basic profile information, etc) via the authorization procedures used by that service. The information we receive depends on which services you authorize and any options that are available. We can also collect information about your business if you fill in your business website URL in Demografy account. In this case we may collect publicly available information about your business from specified URL. We may also collect additional information about you or your business by other means but all data collections are authorized and initiated explicitly by you.
6. Protection of Certain Personally-Identifying Information
Demografy discloses potentially personally-identifying and personally-identifying information only to those of its employees, contractors and affiliated organizations that (i) need to know that information in order to process it on Demografy’s behalf or to provide services available at Demografy’s websites, and (ii) that have agreed not to disclose it to others. Some of those employees, contractors and affiliated organizations may be located outside of your home country; by using Demografy’s websites, you consent to the transfer of such information to them. Demografy will not rent or sell potentially personally-identifying and personally-identifying information to anyone. Other than to its employees, contractors and affiliated organizations, as described above, Demografy discloses potentially personally-identifying and personally-identifying information only in response to a subpoena, court order or other governmental request, or when Demografy believes in good faith that disclosure is reasonably necessary to protect the property or rights of Demografy, third parties or the public at large. If you are a registered user of a Demografy website and have supplied your email address, Demografy may occasionally send you an email to tell you about new features, deals or discounts; solicit your feedback; or just keep you up to date with what’s going on with Demografy and our products. Demografy takes all measures reasonably necessary to protect against the unauthorized access, use, alteration or destruction of potentially personally-identifying and personally-identifying information.
8. Business Transfers
If Demografy, or substantially all of its assets, were acquired, or in the unlikely event that Demografy goes out of business or enters bankruptcy, user information would be one of the assets that is transferred or acquired by a third party. You acknowledge that such transfers may occur, and that any acquirer of Demografy may continue to use your personal information as set forth in this policy.